The eCommerce world is changing and creating significant opportunities for B2B businesses. However, successful B2B digital strategies take more than simply creating a web presence or opening a new page on your website. It requires a different approach – careful consideration and planning, and in some instances a different business model to be successful.
Magento’s B2B Commerce Best Practices Book provides merchants with the strategies and tactics to successfully navigate a digital transformation. Here, Redbox highlights some key areas B2B merchants should consider before embarking on their digital journey.